Most of the restaurants which MrBeast Burger operates from are Buca di Beppos, Bertucci's, and Bravo! Italian Kitchens, but other restaurants can also apply to become a MrBeast Burger location. One location outside Dallas reported earning over $7,000 on their first day open. The chain featured a menu that easily suits many restaurant kitchens without the need for new equipment or training. MrBeast Burger became a second source of revenue for struggling restaurants during the COVID-19 pandemic.
Because the chain is operated as a ghost kitchen, the orders are cooked by staff of the contracted restaurant, hence the quality of an order can be determinant on the location it was ordered from.ĭonaldson addressed the complaints on Twitter, stating, "I’ll be the first to admit we are not perfect!.ome people had problems and I will gladly refund them and do what I have to to make it right!" Benefit to struggling restaurants Īlthough many customers tried to contact Donaldson to express their complaints directly, others came to Donaldson's defense and redirected the blame to the restaurants preparing the orders. YouTubers Josh Carrott and Ollie Kendal tasted the takeaway menu on their channel " Jolly" one hamburger was shown served on a moldy bun. Additionally, accusations surfaced that chains were serving raw food. Many customers shared their opinions on Twitter, with some praising the chain while others complained of poor service, long wait times, and an unappealing presentation. Upon opening, MrBeast Burger received mixed reviews. As of September 11, 2021, the number of locations is 1,000.
The first locations in the United Kingdom (UK) opened in early May, with five locations. The first locations in Canada were opened in early February, with locations in Toronto, Edmonton, Calgary, and the second locations were opened in Vancouver and the third locations in Halifax. Following complaints from fans who did not live in areas served by delivery, Donaldson acknowledged the issue and stated that efforts were underway to double and triple the amount of locations. Since its initial opening, plans for the expansion of MrBeast Burger locations have been announced. On April 26, 2021, MrBeast Burger announced a partnership with YouTuber Dream involving the introduction of a new limited-time Dream Burger featuring two smashed beef patties, American cheese, lettuce, mayo, bacon, two pickles, and smashed avocado. Three months after its opening, MrBeast Burger passed 1 million burgers sold. Due to its surge in popularity, almost all of the 300 locations reported running out of food on the first night. The apps were downloaded at such a rate that servers became overwhelmed, causing temporary service outages for some users. Shortly after the video was uploaded, it reached the #1 trending spot on YouTube, and the corresponding MrBeast Burger apps rose to the top spot on the Apple App Store and Google Play Store. MrBeast Burger rapidly rose to popularity after it was announced. Donaldson also announced that a portion of each order would be donated to charities helping to ensure food security worldwide. Donaldson uploaded a video of this event to his YouTube channel on December 19, 2020, where he officially announced the chain's opening with 300 locations across the United States. Although police worked to control traffic, the line eventually became too long to handle and, at the request of the police department, the line was closed. At one point, the amount of customers was so overwhelming that an additional team of chefs were brought in to satisfy demand. The event attracted thousands of customers, with the line reaching as far as 20 miles at times.
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As part of a YouTube video, Donaldson advertised free food and gave away money, technology, and even a new car to patrons who lined up in the building's drive-through. This location, which was a temporarily-redecorated Burger Boy restaurant, was the only physical location of the store. The first MrBeast Burger location officially opened on November 10, 2020, in Wilson, North Carolina. The official Twitter account for MrBeast Burger was created on August 12, 2020, and locations began appearing to users on delivery apps days before the official release. Will Hyde, a manager for Donaldson's YouTube channel, said that the project had been in the works for several months, while Reed Duchscher, another manager, stated that it had been planned for over a year.
Although it is unclear when Donaldson began working on MrBeast Burger, he said on his Twitter account that he had been planning on the release, "for forever".